Globalization | King Mswati III of Eswatini Visited KEDA Zambia Ceramics

On July 3rd, King Mswati III of Eswatini visited KEDA Zambia Ceramics Company Ltd. (KEDA Zambia Ceramics) and engaged in a dialogue to facilitate cooperation. Zambian government representatives, including the Minister of Commerce, Trade and Industry, the Minister of Defense, and the Minister of Foreign Affairs, as well as the Eswatini representatives, including the Prince, the Princess, the Minister of Commerce, Industry & Trade, the Minister of Foreign Affairs, and the Minister of ICT, totaling 15 people, accompanied the visit.


 
At 4:00 PM, King Mswati III and the delegation arrived at KEDA Zambia Ceramics. They were warmly welcomed by Han Du, the General Manager of KEDA Zambia Ceramics. Mr. Han's daughter presented the bouquet to the King and the Queen as a gesture of respect and best wishes.

The group then proceeded to the conference room, where Mr. Han made a brief introduction to the development history, business sectors, and global market presence of KEDA Industrial Group and Sunda International Group. He specifically highlighted their operation and production within the Zambian market. Mr. Han emphasized that both KEDA Industrial Group and Sunda International Group attach great importance to the African market and have great confidence in the development of African countries. They are committed to integrity, delivering high-quality products, fulfilling their social responsibilities, and promoting localization, which form the foundation for the thriving growth of KEDA Industrial and Sunda International in Africa. KEDA Industrial and Sunda International will continue to actively engage in the surge of economic development in Africa and contribute wisdom and strength to the development and prosperity of Africa.
 
King Mswati III expressed his gratitude for the warm reception extended by KEDA Zambia Ceramics and highly praised the global achievements of KEDA Industrial and Sunda International. He was immensely impressed by the companies' remarkable performance in resource integration, technological leadership, industrial support and operations. The King pointed out that the development of KEDA Industrial and Sunda International in the African market aligns with the strategic layout of the local economic and social development. He warmly welcomed KEDA Industrial and Sunda International to develop business within the Kingdom of Eswatini and assured them of his full support and assistance. The King also expressed his anticipation for the future participation of KEDA Industrial and Sunda International in Eswatini's economic development and improvement of people's livelihoods.
 

 
After the conference, Mr. Han led King Mswati III and the delegation to the production facilities. They mainly visited Kiln 1 and Kiln 2, where Han made a comprehensive introduction to the main processes involved in ceramic tile production, including raw materials, molding, glazing, polishing, and grading. He also addressed the delegation's inquiries with detailed explanations. At the conclusion of the visit, King Mswati III reiterated his strong desire for cooperation and sincerely invited Mr. Shen Yanchang, the President of Sunda International, to the Kingdom of Eswatini for further discussions on investment and cooperation.
 
 
King Mswati III’s visit further confirms the strategic influence of KEDA Industrial and Sunda International's global presence, their deep engagement in Africa, and their significant contribution to promoting high-quality development under the Belt and Road Initiative. Under the banner of “Common Development for a Shared Future”, KEDA Zambia Ceramics will seize this opportunity to integrate internal and external resources, accelerate its own development, provide high-quality products, and improve people's livelihoods. Furthermore, together with the people of Zambia, KEDA Zambia Ceramics will continue to establish sustainable development in Zambia and enhance the brand of KEDA Industrial and Sunda International.
 
Hao HUANG (Business Manager), Gang WANG (Factory Manager), and Xinya JIN (Administrative Department Manager) also attended this event at KEDA Zambia Ceramics.